There are three primary ways to make money on YouTube. First, there's the good old monetization from views, where YouTube pays you based on the region your views come from and how engaging your content is. The earnings per 1,000 views can range from $1 to $10. This is the route big-time YouTubers like Mr. Beast take to stack their paper. But, here's the thing - there are more practical ways to bring in those YouTube dollars.
Next up, we have ads, but not the ones that people endure while watching your content. We're talking about integrations! When you've built a loyal and active audience (it's not all about the subscriber count, but also about how much they adore your content), you can start selling integrations. If you're new to this game, it's wise to have a producer who can liaise with businesses and secure the best deal for your integrations. I personally love this income stream because, if your content is top-notch, the money rolls in fast. In Ukraine, our Roomtours channel also generated a similar income source by selling participation to our room tour collaborators. Designers who showcased their projects on our channel achieved their brand awareness and PR goals, which made them eager to be part of our room tours. We charged them for the content production costs, allowing you to tailor your income based on your content and talents.
The third source of income on YouTube is selling your services. In this scenario, you not only make money from YouTube but can also sell ad integrations and charge other businesses for featuring in your videos. You can offer your expertise as a psychologist, nutrition specialist, yoga teacher, or any other service you're proficient in. Take Eugenia, for example, a client from Warsaw, who is a real estate broker. She managed to sell seven properties to her YouTube viewers before even hitting the 2,000-subscriber mark with only 27 self-recorded and edited videos. With the right YouTube strategy devised by our team from the get-go and the right content, she not only recouped her time and money investments but also raked in a substantial sum!